If you're a Google user who searches while logged in with a Google account, you may have noticed Google SearchWiki, a new feature where you can elevate, delete or add listings that appear in your search results. While this feature…
Did you know that "more than 94% of moms ages 25 to 54 visited large corporate Websites, services sites and portal sites in December 2007, according to comScore Media Metrix. Meanwhile, 89% used search/navigation sites and 88% visited retail sites?"There…
If you're only running a Google Adwords campaign, you may soon see your PPC ads alongside Yahoo search results as well. Yahoo and Google have entered into a new advertising agreement that may expand the campaign reach for all advertisers."Under…
In the latest survey released by SEMPO, Search Engine advertisiers and Search Engine Marketers plan to increase their spending for the rest of 2008 with numbers approaching $20 billion worldwide, up from $14.7 billion in 2007. For the full story…
Hitwise has released their Search Engine Rank numbers for July and to no one's surprise, Google has captured even more of the market at 70.77% with Yahoo dropping below the 20% mark to 18.65% and MSN standing at 5.36%.For the…
Pew Internet's Spring Tracking Survey this year shows that Search is growing at a faster rate than other activities on the Web. The study suggests that this increase in search activity correlates with the expansion of broad band. Here's some…
"Even as the potent mix of a misfiring economy and consumers' changing media habits shave advertising dollars from traditional venues, such as newspapers and television, Internet ad spending will continue to grow rapidly," said David Hallerman, senior analyst at eMarketer.Read…
This latest report on allocation of search marketing dollars is very interesting. It seems to indicate that people are pulling their budgets from Yahoo and MSN and putting them into Google AdWords. We know that for some categories of clients,…
It remains to be seen if this historic friendly pact between the two search engine superpowers will be permitted by US Federal regulators.